Joël Sonderegger

Portrait photo


Joel was the CTO at Digital Advisory. Prior to that, he was a Business Analyst at Zühlke Engineering. Earlier, he worked for DimasterSoftware where he developed digital concepts for web and mobile applications. Joel started his career as an Application Development Apprentice at IBM. Joel holds a Master of Arts in Business Innovation from the University of St. Gallen and a Bachelor of Science in Business Administration from the Zurich University of Applied Sciences.

Professional History

2019 – present


  • Product Manager Tokenization


Eduwo (Digital Advisory AG),

  • CTO

2014 – 2015

Zühlke Engineering AG

  • Junior Business Analyst

2012 – 2013

DimasterSoftware GmbH

  • Part-time

2006 – 2010

IBM Switzerland AG

  • Application Development Apprentice



University of St. Gallen, Master of Arts in Business Innovation


Zurich University of Applied Sciences, Bachelor of Science in Business Administration, Program in English